Team Haugen + Dutch Bros
Understanding Your Needs.
Dutch Bros is a purpose-driven coffee company fueled by speed, connection, and culture. From its beginnings in Grants Pass, Oregon, to its rapid growth across the U.S., Dutch Bros has built a loyal following through exceptional service, community engagement, and a brand experience that’s as energizing as the drinks they serve.
Operating thousands of daily transactions across drive-thru locations and mobile platforms, Dutch Bros faces complex risks, from workforce safety and equipment breakdown to cyber exposure and brand reputation. You need an insurance partner who understands how to protect your people, properties, and passion for service, without slowing down your growth.
What This Page Is For:
This webpage is a example of how we market your business to insurance carriers. At HUB on Team Haugen, we build tailored underwriting pages to give carriers a clear understanding of your company, operations, and risk profile.
By showcasing your story, strengths, and specific insurance needs, we give underwriters the information they need to quote accurately and competitively. More importantly, it helps us create deeper engagement with underwriters, so we can negotiate from a place of partnership and knowledge, leading to better coverage and better pricing for you.
Safety and Operational Risk Management at Dutch Bros
Dutch Bros is built on energy, speed, and meaningful customer connections, but behind every cup served is a deeply rooted commitment to safety and operational excellence. From drive-thru operations and equipment handling to workforce training and product integrity, Dutch Bros prioritizes disciplined risk management to support its teams, protect its customers, and sustain its fast-paced culture.
Key risk management measures include:
Store and Equipment Safety
All coffee equipment and point-of-sale systems are regularly inspected and maintained for performance and safety. Broistas are trained on proper usage and cleaning protocols to reduce risks of burns, spills, or malfunctions, ensuring smooth, safe operations during peak hours.
Drive-Thru Operations and Site Layout
Store layouts are designed to manage vehicle flow, minimize congestion, and prevent accidents. Traffic patterns are clearly marked, with protective barriers and lighting that promote safe movement for both staff and customers on site.
Employee Training and Workplace Safety
New team members receive in-depth onboarding that includes training on ergonomics, safe lifting, customer interactions, and emergency response. Safety messages are reinforced through team huddles, ongoing mentorship, and proactive management support.
Food and Beverage Quality Control
Dutch Bros maintains strict standards around product preparation, allergen awareness, and cleanliness. All ingredients are handled with care, and staff follow procedures that meet or exceed health and safety codes in every state of operation.
These practices reflect Dutch Bros’ values-driven approach to growth and service. Safety isn’t a background function. It’s woven into every process and interaction, empowering teams to serve up excellence with every cup.
Operational Efficiency with Safety and People at the Core
At Dutch Bros, operational excellence means more than fast service, it means creating a consistent, safe, and empowering environment for both customers and crew. Every process, from store design to inventory delivery, is built to support high performance without sacrificing the well-being of the people who make it possible. Safety, efficiency, and a strong team culture go hand-in-hand at every level of the operation.
Key strategies include:
Streamlined Workflow and Station Design
Shop layouts are engineered for ergonomic efficiency, minimizing repetitive motion and physical strain. Drink stations, storage areas, and payment systems are organized to promote smooth movement and reduce risk. Especially during high-volume hours.
Safe Traffic Flow and Site Logistics
Drive-thru lanes and customer access points are carefully planned to manage vehicle flow and reduce congestion. Protective barriers, clear signage, and intentional site design help safeguard both team members and guests at every location.
Product Handling and Quality Control
Ingredient handling protocols prioritize safety and consistency, from syrup storage to coffee bean prep. Teams follow standardized processes that align with state and local health codes, ensuring food safety, allergen awareness, and cleanliness at every touchpoint.
Packaging, Delivery, and Vendor Coordination
Dutch Bros partners with suppliers to ensure inventory arrives on schedule and in optimal condition. Delivery and restocking procedures are designed to avoid clutter, reduce manual handling, and keep operations flowing smoothly.
Employee Training and Digital Oversight
Team members receive robust onboarding and ongoing training focused on safety, quality, and leadership development. Digital tools support performance monitoring, streamline communication, and provide insights that help optimize store operations over time.
Comprehensive Employee Benefits and Support
Dutch Bros invests in its people through a strong benefits program that includes healthcare options, mental health resources, wellness initiatives, and opportunities for career advancement. These offerings not only support individual well-being, they also strengthen retention, morale, and team cohesion across the organization.
With these systems in place, Dutch Bros continues to scale its unique culture and customer experience, one safe, efficient, and people-first operation at a time. Operational excellence isn’t just how Dutch Bros grows, it’s how it stays true to what matters most.
HUB International, Dutch Bros Property Report
HUB International, Dutch Bros Loss Runs
HUB International, Dutch Bros Safety Manuals
Why We Are the Best Fit for Dutch Bros
Dutch Bros deserves a broker who:
Understands Your Business Model: We specialize in high-growth, multi-location operations. We understand the fast pace, brand consistency, and people-first culture that drive your success. From drive-thru logistics to workforce safety and food liability, we know the risks and how to manage them.
Delivers Responsive, Personal Service: Our team is local, accessible, and ready when you need us. Whether it’s addressing a coverage question, reviewing a lease agreement, or issuing a COI, we move at the speed of your business. With clear answers and dependable follow-through.
Customizes Coverage to Fit Your Operations: Dutch Bros isn’t a one-size-fits-all operation, and your insurance shouldn’t be either. We tailor programs to match your store design, staffing structure, supplier relationships, and rapid expansion goals, protecting your people, brand, and bottom line.
Advocates for You at Every Step: We act as an extension of your team, managing renewals, negotiating with carriers, handling claims, and advising on risk control strategies. We don’t just place coverage. We help make smart, informed decisions that support your growth.
You deserve a broker who understands your pace, your people, and what’s on the line. HUB International and Team Haugen are the right fit for Dutch Bros.
Meet Team Haugen
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Logan Haugen
SVP, Commercial Lines, Team Haugen Lead
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Jade Jenkins
Client Executive, Employee Benefits
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Spencer Haugen
Associate Advisor, Commercial Lines
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Hayden Haugen
Associate Advisor, Commercial Lines
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Don Watson
Client Services Advisor – Commercial Lines
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Linda Shaddon
Sr. Account Manager
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Marcia Hawkins
Account Manager II – Commercial Lines
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Sidnee Johnson
Account Manager II
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Emily Lubman
Workers Comp / Director, Risk Management
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Alexander D’Arcy
Workers Compensation Claims Analyst
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Robyn Burgess
Associate Account Manager – Commercial Lines
Dutch Bros represents the kind of dynamic, well-managed operation underwriters look for.
With a strong brand, national footprint, and culture-driven leadership, Dutch Bros brings a proven model of consistency, safety, and operational excellence across every location. Rapid growth is matched by disciplined processes that prioritize people, quality, and risk control.
From carefully designed drive-thrus and detailed food safety protocols to robust employee training and digital performance oversight, Dutch Bros operates with a level of structure and intentionality that reflects a strong risk profile.
Partnering with Dutch Bros is a valuable underwriting opportunity. Offering alignment with a fast-growing, community-centered company that pairs innovation with sound, sustainable business practices.